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Sports marketing : a strategic perspective / Matthew D. Shank.

By: Material type: TextTextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009.Edition: 4th edDescription: xxiv, 453 p. : ill., ports. ; 26 cm Carrier type:
  • volume
ISBN:
  • 9780138137458 (International ed. : pbk.) :
  • 0138137455 (International ed. : pbk.) :
Subject(s): DDC classification:
  • 796.0698 22
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Item type Current library Call number Status Barcode
Books Books Hugenote College Main Campus Main Library 796.0688 SHA (Browse shelf(Opens below)) Available 18/0752

Previous ed.: 2005.

Includes bibliographical references (p. 433) and index.